Risk to Value (R2V)
A better way to create a use of funds
Risk to Value is a process specifically designed for entrepreneurs who are raising money. The R2V process minimizes risk for both the investor(s) and entrepreneur(s) by directing resources to address issues that increase valuation most effectively and improve the likelihood of raising money.
“Money is rarely the scarcest resource over the life of a startup. Money is like salt, not enough of it is not healthy, but too much of it is not healthy either, it can lead to behaviors that kill you.”