Consistency of Purpose© 2.0 (CoP)
To select the markets, customers, and actions which will contribute the greatest possible company profit
We lead the executive team through a review of the current "as is" status. Together we will complete a broad, unbiased and quantitive analysis of the markets. Next we rank markets based upon where the greatest opportunities are, and select the markets to pursue. We create a strategic plan that communicates the goals in a transparent manner throughout the organization, inclusive of strategic initiatives. We align and prioritize company resources around the greatest opportunity.
The Consistency of Purpose © (CoP) process:
Analyzes Opportunities
Establishes a Vision
Market Segmentation
Product Portfolio
Implements Strategic Initiatives
The COP © methodology optimizes your strategy by:
Planning Continuously and Iteratively
Building Team-Work
Disseminating a Communication Plan
Ensuring Consensus on
Resource Allocation
Integrating Vision with Account Management
Contact us to receive a presentation on our proprietary process and tools.